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Past work

Notable mentions. You can find my full professional history my LinkedIn page.​

Industries include: AI, technology, medical, healthcare, health, wellness, finance, lifestyle

Agency

Dentsu Creative

Clients include: government (HDB, PMO, MCI, MCCY, NParks) & healthcare (Baxter, AIA, Prudential)

John Brown Novus

Clients: Temasek, Prime Minister's Office,

AIA, Prudential, Baxter & more

Site copy

App: Ganbaru Method

Website copy, app copy & 

email funnel for over 50,000 users

B2B: The Insiders

Website & social copy

for new content strategy

Nutritionist: Aptima Nutrition

Website copy for site relaunch

Magazines

Women's Weekly

Shape Singapore (now decommissioned) stories found on sister platforms

Her World
Set up wellness pillar

The New Paper

Shape Singapore (now decommissioned) stories found on sister platforms

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